Skin Care v2 – PROUDLY

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🏆 It's official! Our All Over Balm is a Good Housekeeping Parenting Awards Winner. 🏆

FREE SHIPPING ON ORDERS $50+

PROUDLY SKIN CARE

GLOW FROM HEAD-TO-TOE

SKIN CARE FOR DRY, SENSITIVE SKIN

All Over Balm

Multi-Use Magic

All Over Balm

Multi-Use Magic

Regular price $9.99 USD

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Hydrating Baby Lotion

For Dry, Sensitive Skin

Hydrating Baby Lotion

For Dry, Sensitive Skin

Regular price $9.99 USD

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Gentle Baby Wash

Low-Foaming, Gentle Clean

Gentle Baby Wash

Low-Foaming, Gentle Clean

Regular price $9.99 USD

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Nourishing Hair & Body Oil

Lock-In Lasting Moisture

Nourishing Hair & Body Oil

Lock-In Lasting Moisture

Regular price $12.99 USD

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Calming Spray

Gentle Room, Linen & Skin Spray

Calming Spray

Gentle Room, Linen & Skin Spray

Regular price $5.99 USD

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Gentle Touch Baby Wipes

For hands, face, & bums

Gentle Touch Baby Wipes

For hands, face, & bums

Regular price From $12.00 USD

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FINALLY! SKIN CARE DESIGNED FOR THE NEEDS OF BLACK & BROWN BABIES.

with moisture-rich goodness to nourish dry, sensitive skin

DISCOVER ROUTINES FOR DELICATE BABY SKIN

CLEANSE

a gentle, tear-free clean without stripping

DISCOVER CALMING WASH ROUTINE

NOURISH

a moisture ritual to soothe & soften

DISCOVER MOISTURE LAYERING ROUTINE

PROTECT

a nourishing barrier to protect from irritation

DISCOVER BUM CARE ROUTINE

PROUDLY™ MADE

our unique product development approach

✓ MADE FOR US, BY US

✓ NUTRIENT-RICH MOISTURIZERS

plant-based, nutrient-rich ingredients to help promote a healthy skin barrier

✓ NO SKETCHY STUFF!™

select ingredients that are safe-for-baby AND melanated skin

✓ FORMULAS THAT WORK

gentle concentrations and functional ingredients like surfactants and preservatives

DID YOU KNOW

1.7X

Black babies are 1.7x more likely to suffer from eczema* and are more prone to skin conditions like acne, cradle cap, and intense dryness

86%

of parents of color want products customized for their child's skin**

50.2%

of children under 5 are born to at least 1 parent of color***

*National Eczema Association

**PROUDLY-commissioned focus group of 20 parents of color (2021)

***US Census Bureau (2015)

"Honestly, all melanated babies should have this product. My almost 3-year-old has terribly dry skin along with eczema. This product worked on the first try."

- REAL PROUDLY PARENT

\ \ FEATURED FOR MELANATED BABIES: OUR UNIQUE PRODUCT DEVELOPMENT APPROACH \ \ Everything we do is about community, connection, and family. So when we say our formulas are made especially for mel...\ \ READ MORE](/content/blogs/the-village/our-unique-product-development-approach/index.html)

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